Who Are We?
Live Creative is the Corporate Event division of Stage II, Design and Production. Both Companies are led by Chris McGregor who has decades of experience in event production.
Live Creative has a philosophy of "strategic staffing" for events in order to keep client costs down and to give us access to the "best of breed" in event professionals. We have discovered that many of the best creative and production people prefer to choose the projects they work on rather than be tethered to a particular creative agency or production company. Working with such professionals not only assures our clients of the top talent in the business, but gives us an edge in pricing because we do not have a large organization to support.
We are a "boutique" that takes pride in providing unique event creative and production on budget and on-time. Our motto "From Concept to Clean-up" means that we can help with every stage and facet of your event. Located in the San Francisco Bay Area, we specialize in working with innovators in the technology sector. Because we work with creative thinkers, we know we need to be nimble, flexible and, above all, inventive, in both ideas and problem solving. Not only do we refuse to take "no" for an answer - we refuse to give "no" for an answer.
Chris McGregor has been working in event production as a Designer, Production Manager, Technical Director and Event Producer since 1984, after attending California Institute of the Arts. Most recently, he was the Executive Producer for the Adobe 2010 Sales Kickoff. Chris has also served as designer, and technical director and creative consultant for a myriad of corporate events locally and around the globe for companies such as Genentech, Sun Microsystems, (Java One conferences) Oracle, (Presidents Clubs) Google, Adobe (including the last three Adobe SKOs), Apple (MAC World), Pixar (internal movie premieres), Nike, Cisco (including the last three Cisco Live CAEs,) T-Mobile and many more.
Additionally, he was the Production Designer and Technical Director for "The Rock" premiere on Alcatraz Island, where he created the logistical system for producing large scale events on Alcatraz Island, (which is still in use,) the "Con Air" world premiere in Las Vegas, and the Disney Animal Kingdom Theme Park media launch in New York's Central Park.
His rock and roll resume includes set and/or lighting design for Phish, The White Stripes, James Brown, The Black Crowes, Neil Young, The Grateful Dead, Stevie Wonder, Ray Charles, Dave Matthews Band, Stewart Copeland, Chris Rock, Jimmy Buffet and The Residents, as well as festivals and award shows (Bonnaroo, Outside Lands, the HORDE, WOMAD and SF radio station Live 105's NSSN and BFD customer appreciation events). His work is even on permanent display at the Rock & Roll Hall of Fame--the 16' flying hot dog upon which Phish flew through Boston Garden on New Year's Eve 1994 (see below).
Chris McGregor has worked with Phish since the early 1990's. Chris has been tapped by Phish to design and produce "Midnight Moments" at several Phish New Year's Eve shows. One such show featured the band flying out to the "cheap seats" in a huge hot dog equipped with musical instruments, headlights and a bucket of branded ping-pong balls for the band to toss into the crowd. That crowd-pleasing stunt landed Chris in the Rock and Roll Hall of fame in Cleveland.
